High risk account dating merchant online
Recurring payments increase customer satisfaction and give you a steady cash flow.
Yet, if not correctly implemented, recurring payments can lead to chargebacks from customers who do not want to use the service anymore and claim they were not aware payments were recurring. Members pay for membership on a time interval basis, generally a monthly subscription. Each time a card is reissued you need to get updated payment information for a recurring billing transaction to be approved.
Imagine how many people get frustrated when trying to meet a mate online and then blame it on the dating site.
Let's face it, these days many consumers know how to play the chargeback game. In addition, most dating sites have business models based on recurring billing .
Another intriguing development that brings online dating into the mainstream is that in 2005, only 43% of users met in person with someone they found on a dating website, while in 2013, the percentage increased to 66%.
However, perceptions have changed considerably in the past years.
In short, the popularity of online dating has increased steadily, especially among people in the 25-34 age group which accounts for 22% of the total number of users. Yet many banks consider online dating to be a high risk industry due to potential risk for chargebacks.
Fee-based dating websites have a large pool of users who feel motivated to participate, pursue, and develop their relationships because of the investment they make when joining the site.
In spite of the best efforts of website administrators, dating scams are everywhere.
Thankfully, scammers rarely display creativity in their endeavors, so the vigilant, informed users using well-run online dating sites will find little problem in avoiding them and enjoying the benefits of the online dating.